Hey Edsters!
It's that time of year for Lifestyle Mag to start putting
together their annual gift guide, which means one big addition to the busy
schedules of everyone in the office: press events. And lots of them.
As one of the magazine's summer interns, and also as one with the most open schedule, I've stepped up to the plate to attend significantly
more than my fair share of press events. Wait, I'm sorry, did that sound like I
was complaining? My bad, let me start over.
I love press events. I think I'm the only person in
magazines who does. I love knowing that I've proven myself as worthy enough to
maintain relationships that the Lifestyle Mag views as important. Fancy
dinners, movie screenings, and even just a simple walk through of the newest
line of products get the wheels turning in my head of how we can possibly
feature any of these products in the magazine. The reality is that most of them
will wind up on the "free stuff" table with no possible use in the
mag, but that fact in no way hinders my love of a good press event set up at a
swanky venue that I ordinarily never would have gotten the chance to visit.
